Partly due to the lack of features and partly due to the straightforward menu system, the Doro 332gsm is one of the easiest handsets to get to grips with
The feature set is minimal, with a calculator, torch, emergency button and calendar being the highlights
Though its feature set may be bare, the Doro PhoneEasy 332gsm competently manages all it sets out to achieve
An average battery life of 240 minutes talktime and 660 hours standby
Review by Sunetra Chakravati,12/12/2011 3:58:49 PM
Look and feel
Ease of use
An easy to use handset that will appeal to those after a back to basics mobile phone
If you like your phone to be feature heavy, you will want to look elsewhere
Doro has been one of the pioneers of the niche “older generation” market, producing phones that are both easy to use and boast some finely tuned features to accommodate their target demographics’ needs. While Doro is by no means neglecting the more mature mobile phone user, they are putting out a new message, complete with a TV ad campaign, that their phones are no longer just for the old, but for anyone that wants a back to basics handset. Their latest handset to communicate this message is the Doro PhoneEasy 332gsm.
Doro’s new tagline is “Brilliantly Simple”, an apt piece of marketing for the 332gsm. It may be lacking in features – something that it’s difficult to be critical of, seeing as this is the very basis of the handset’s appeal – but the Doro 332gsm boasts an attractive design, in a retro kind of way. Available in black or white, the handset fits comfortably in the palm of your hand or pocket, and at 88 grams it certainly won’t weigh you down. The keys are big but not overly so, as is often the case with other handsets for the “older generation”. Above the numeric buttons are four smaller keys, labelled A, B, C and SMS. A, B and C refer to three preset speed dials. In fact, you can set all the number keys as speed dials, but these will be your main three. Should you forget which one applies to whom, simply give them a quick press and their details will pop up. Hold it down for a little longer to actually call them.When texting, the screen will display just one row at a time, as the row below is either filled with the character you are selecting, or when using predictive text, the word your are trying to spell. Text is already on the large side, but can be made even bigger in the settings menu, presumably a nod to anyone who is visually challenged.
As with previous Doro handsets, there is an emergency button, found on the back of the phone. But don’t expect a large red button. Doro has gone for the discreet approach with a subtle black key. Hold this button down for a couple of seconds, and not only will you automatically call a pre-set number, you’ll also send them a pre-set text. We’ve mentioned the lack of features, and how this shouldn’t be viewed negatively. However, with what features there are on the phone, you can decide which ones appear in the menu system. For example, if you want to shorten your menu by removing the calculator and calendar, then simply go to the settings menu and choose the ‘block function’ option. One feature that can’t be removed is the torch. Now we’re big fans of this much undermined function. Found on the left hand side of the device is the flashlight’s on/off button, which needs to be held down for at least a couple of seconds – a sensible move by Doro to help prevent you from accidentally switching it on when it’s in your pocket and thus reducing battery power.Boxed with the Doro 332gsm is a charging dock that seats the phone upright, making it an ideal accessory if you intend to use the 332gsm as your alarm clock, while there’s also a handsfree kit included for drivers.
Whether they’d call it a rebranding is debatable, but what Doro has done with the 332gsm is show that a back to basics phone, or dare we say, a handset aimed at those older folks among us, doesn’t have to be a piece of plastic with overly large buttons and a piercingly loud ringtone. To quote Doro’s new tagline, the Doro PhoneEasy 332gsm is, well “Brilliantly Simple”.