Samsung is on a trolling campaign, posting adverts boasting about the Galaxy S5’s battery life next to the wall plugs of airport lounges - where it expects iPhone owners will be topping up their batteries.
Coming hot on the heels of a video advertisement mocking the iPhone’s battery life and calling owners of Apple’s handset “wall-huggers”, the airport adverts boast about the Galaxy S5’s Ultra Power Saver mode, followed by the smug line: “So you have the power to be anywhere but here.” Apple recent aired a TV advert called Powerful, highlighting the features and apps available for the iPhone.
Read More - Samsung Galaxy S5 Review
The Galaxy S5 has a battery capacity almost double that of the iPhone 5s and the Apple handset lacks any dedicated power-saving modes, as are now commonplace in this year’s flagship Android phones.
Apple is widely expected to announce the iPhone 6 at a media event in early September; it will have a larger screen (4.7 inches vs the 4 inches of the current iPhone) which should make space for a larger battery. An even larger 5.5-inch model is also expected, but may not arrive until later in the year.
The adverts are currently on show at three US airports, including New York JFK, but Samsung has said even more airports could get the ad if the first batch prove successful.
Image: Harrison Weinerman, via MacRumors