Tariffs, deals, promotions. PAYG, Sim-only or Pay Monthly. There are hundreds of permutations and combinations, which canny shoppers are always on the look-out for one: there is always a race to find the next best deal with the best freebie at the lowest price.
First off the block in the value network category, Virgin Media have some of the best deals around. Their quad-play customers who take their TV, broadband and landline services pay a lower rate on their contracts and the network regularly carries out deals and promotions for half-price line rental.
Offering a breadth of handsets with SIM-Only plans starting at as little as £5/month, the value network knows how to throw tasty treats the way of their customers. Flexible rolling 30-day contracts mean that canny customers don’t feel tied down and free to choose if a better deals if one comes up.
Best of them all is their penchant to break up the pricing of a tariff so a consumer knows exactly how much they are paying per month for the handset and for the plan.
A virtual mobile network that piggybacks off O2, Giff Gaff have made their goody bags or bundles of texts, calls and data synonymous with good value. With no call centres, the customer-owned virtual network has a thriving forum where members help each other out with queries and Giff Gaff makes it worth their while with their PayBack scheme, so customers who bring in more receive cash payouts.
Newest kid on the block, iD is the baby of Carphone Warehouse and prides itself on being 4G only. The virtual network uses Three’s infrastructure and gives customers deals on phones they would be hard pressed to find elsewhere with their exclusive tie ups with manufacturers. They specialise in ‘shockproof’ capped plans, free roaming in 21 countries and 4G at no extra cost. Sounds like a win-win plan!
Tesco know their customers and know them well. Not only do they not charge extra for 4G, they also give you free perks in the form of free minutes/ data allowance for having more than one contract on your account- perfect feature for families! Customers are able to not just choose their own tariff but also be able to add a safety buffer to negate bill shock. And Anytime Upgrade means customers can get the latest handset mid-contract. And don’t forget Clubcard points!
Piggybacking off EE, BT Mobile already have substantial base of customers thanks to the money off deals for pre-existing BT customers. Simple, un-cluttered plans in denominations of £5 lay out the perks and value straight. Plus having the BT Sports Lite app for free is something else, right?!