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MCCA 2015: Samsung wins Manufacturer of the Year

MCCA 2015: Samsung wins Manufacturer of the Year

The most prestigious win for any manufacturer is the title where consumers in their thousands vote for it, not just because they make a shining star of a gadget but because they have an entire nebula of it.

The Manufacturer of the Year title goes to that company that has performed at the top-most level and upped the game endlessly for its competitors to catch up on.

Manufacturer of the year is not just one to rest on its laurels but to innovate, experiment and reinvent endlessly to bring seamless, intuitive technology to the maximum number of people with the minimum fuss.

And the winner is...

SAMSUNG

Samsung broke with convention this year to introduce the Galaxy S6 family on the world's stage to critical and popular acclaim.

They have continued to forge ahead with wearables by launching the Gear S2 smartwatch a few months back and have zoomed into the connected home space with Samsung SmartThings.

And they didnt just rest and concentrate on the top tier- they provided the mid-to-low tiers of the market with something to shout about with the A series of phones and tablet and once again showed that big was beautiful as consumers continued to buy into its Note 4 and Edge + handsets.

They have won this award for their relentless and dogged pursuit of excellence.

Apple

They launched one of the most popular iPhones ever, finally bringing mobile payment into the hands of the consumer with the launch of ApplePay to the UK with great success and take-up. They also continued to bring more to their TV offering including the Game of Thrones premier. Apple Music put the cat amongst the pigeons when it came to music streaming offering a stellar lineup of artists.

Huawei

The Chinese network giant successfully launched the P8 and P8 Max at an iconic building in London quickly following up with the spectacular Mate S launch in Berlin early-September.

They burst onto  the smartwatch market in style with the high-end Huawei watch, the cover shoot of which was done by Mario Testino!

LG

Lucky Goldstar ontinued to innovate in relation to handset design with a product range that had both curves and leather finish. They further refreshed their range with a solid range of lwo to mid-range 4G enabled devices as well as the stellar G4 with one of the best camera capabilites seen on mobile phones.

Microsoft

The launch of Windows 10 went without a hitch and they are to launch their duo of flagship devices imminently which will proclaim their return to the premium handset arena after a few years spent capturing the low to mid range market.

Motorola

Broadened its range of smartphones building on the popular Moto G and X handsets while continuing to offer consumers a chance to customise its handsets with its Moto-maker online tool. The first iteration of their Moto 360 recieved the Best wearable award at the Mobile Choice Consumer Awards 2014 and the second range is sure to win next year too with its dozens of customisation options and sleek elegant looks.

 Sony

The Japanese giant returned to the UK market with the oh, so stunning Z5 range of devices after a brief haitus. Recording and playback in 4K on their phones is obviously a standout feature but we are conflicted if their cameras take the crown instead... They also gave consumers the chance to purchase bundled wearables to alongside their products including headphones or smartwatches.

Shortlist

Samsung

Samsung

Apple

Apple

Huawei

Huawei

LG

LG

Microsoft Devices

Microsoft Devices

Motorola

Motorola

Sony

Sony