Vodafone's spam barring tech blocks 100 million calls since September 2016

Back in September, Vodafone introduced a new barring technology to  block all spam calls from getting through to Vodafone phone numbers. A few months down the line, the network has succeeded in barring more than 100 million nuisance calls.

Vodafone has succeeded in blocking a majority of bulk nuisance, scam and fraudulent calls from reaching its customers in the past few months.

When Vodafone introduced the barring tech, it did so to give its millions of customers respite from unending unsolicited phone calls. In the process, the network also aimed to shelter its customers from missed call scams and fraudulent calls. During testing, the technology blocked off as many as 425,000 nuisance and spam calls in a single day, encouraging Vodafone to roll it out in September. In the five months that followed, the tech has blocked off more than 100 million spam calls from reaching customers.

Vodafone promises to block spam calls with new barring tech

“Fraudulent calls are a scourge on society, inflicting great anxiety for victims. The protection of our customers is paramount and we have been investing heavily in our network and technology to help stamp out this practice. We will continue to evolve the technology as well as work with industry bodies and the regulator to ensure we keep one step ahead of criminals,” said Mark Hughes, Head of Corporate Security for Vodafone UK.

Vodafone claims that a majority of calls that were blocked pertained to false PPI offers and accident claims, missed call scams and bonus offers and prizes. The network has blocked 65,000 numbers from which bulk calls were generated and has also succeeded in blocking up to two million automated calls per day. The network has also set up a nuisance call bureau which helps customers avoid unwanted or threatening calls.

If you are not a Vodafone customer, you needn't worry. Communications watchdog Ofcom recently launched a new number to help phone users add their numbers to UK's official ‘do not call’ database. Texting 'TPS' and your e-mail address to 85095 will add your number to UK's official ‘do not call’ database, but will not save you from spam texts. The Telephone Preference Service (TPS) mandates that it is illegal to call a number which is registered in its 'do not call' database, but if you register your number by sending a text today, unsolicited calls will not disappear instantly but their frequency will diminish gradually and will stop completely after a month or so.

Say goodbye to nuisance calls with a text

You can also register your number for free with the Telephone Preference Service by calling 0345 070 0707. All unsolicited calls will completely stop within 28 days but if violations occur, you can lodge a complain with the Information Commissioner's Office (ICO) and Ofcom. To make a complaint, you will need to have information about such calls like the date and time of such calls, name of the firm calling you and the numbers you were called from.

If you want to get rid of unsolicited and spam texts as well, you can forward such texts to 7726 for free and will get a confirmation in return. Back in 2004, UK's major networks (EE, Vodafone, O2 and Three) teamed up with industry body GSM Association and the Information Commissioner's Office (ICO) to offer the option to forward unrequested SMS messages to the 7726 number.

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