Our favourite Moto 360 smartwatch might have gotten the chop

Lenovo has indicated that it will not launch any smartwatch in the near future because there isn't enough pull in the market.

Lenovo may reconsider developing smartwatches if demand for smartwatches improves in the future.

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We already covered yesterday how the smartwatch market is going through a slow decline, and this was basically reiterated today by a Lenovo executive who said that there 'isn't enough pull  in the market' to launch a smartwatch at this stage. Lenovo's Moto smartwatches run Google's Android Wear OS, so whether they are not releasing a smartwatch because they don't like Android Wear or because the market is indeed down isn't very clear so far.

Speaking to the Verge, Shakil Barkat, head of Global Product Development at Motorola and Lenovo’s mobile group said that "wearables do not have broad enough appeal for us to continue to build on it year after year" but he also said that the company may revisit the market later on in case the demand for smartwatches improves. What this means is that we won't get to see the next-generation Moto 360 smartwatch until the foreseeable future.

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Earlier this year, research firm IDC discovered that the total number of smartwatches sold in the third quarter of 2016 was less than half the numbers sold in the same period of last year. While total sales crossed 5.6 million units last year, watch makers could sell only 2.7 million smartwatches in the third quarter of this year. A major contributor to such lack of sales was the delayed launch of the Apple Watch Series 2 but then, this implies how dependant the rest of the industry is on the Apple Watch series to survive as a group.

As of now, Apple and Samsung have launched their respective smartwatches but the future looks quite bleak for Google's Android Wear 2.0 given that both Huawei and Motorola have opted out in the meantime. Samsung has permanently given up on the platform and all it's smartwatches now run on the home-grown Tizen OS so it will be interesting to see if Google will find any new takers for it's OS in the short term, given how bleak the demand for smartwatches is at the moment.

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