Apple today launched iPhone 7 and iPhone 7 Plus- the most advanced and feature-packed iPhones of all time.

Apple's iPhone 7 and 7 Plus feature more storage, a powerful processor and new stereo speakers.

Apple's iPhone 7 launch wasn't only about a better iPhone with stronger specifications than previous iterations, but also about an iPhone which could, in all respects, offer the best performance and looks a smartphone can offer.

With iPhone 7, Apple has, despite keeping the dimensions intact, introduced a new design concept- one that not only comes with IP67 dust and waterproof rating but also gets rid of the 3.5mm headphone jack without affecting performance. According to Apple, the 3.5mm jack has been around for a hundred years and it takes a lot of courage for a company to innovate and look beyond.

We take a look at the main features and specs introduced by Apple today during the launch of iPhone 7, 7 Plus and the Apple Watch Series 2.

Smart gadgets and the IoT

Apple's quest towards enabling people to use iPhones to control their smart devices at home received a major boost with the launch of iPhone 7 and 7 Plus. Apple's HomeKit now supports hundreds of new smart home device brands which means that if you own an iPhone running iOS 10, you will be able to choose from a large inventory of smart home devices not only to make it easier to operate them whether you are home or away, but also to save power and keep your home secure at all times.


The new Retina HD display in iPhone 7 and 7 Plus are of the same size and resolution as the ones in iPhone 6s and 6s Plus. However, Apple has introduced some modifications in the displays to make them 25 per cent brighter than the older screens and with support for a wider range of colours to make them appear brighter than ever.

Apple's iPhone 7 features a display with 3D Touch capability and a resolution of 1334 x 750 pixels which translates to 326 ppi while the iPhone 7 Plus' 5.5-inch Retina HD display comes with a Full HD resolution of 1920 x 1080 pixels and a density of 401 ppi.


Apple today introduced its new A10 Fusion processor featuring four cores- two dedicated towards performance and the other two on power efficiency. The four cores deliver a performance which is faster than that of the A9 chip by 40 per cent and twice as fast as the A8 chip. At the same time, the efficiency cores consume a fifth of the power consumed by the high performance ones, thus conserving battery life and prolonging the average usage time on a single charge.

The graphics performance of iPhone 7 and 7 Plus are also 50 per cent faster than their predecessors and three times faster than the A8, thus offering support to a large number of high intensity games which never featured on smartphones earlier due to limited processing powers. Gaming brands and developers will now be able to build many new gaming apps for iPhone users without running the risk of bricking or over-heating their iPhones.

Storage and variants

Apple introduced iPhone 7 and 7 Plus phones in three storage variants- 32GB, 128GB and 256GB. By keeping prices constant, Apple has ensured that you can now buy a 32GB iPhone 7 as the same price as a 16GB iPhone 6s. Pricing will depend on the storage model you use, but you will be able to buy the new Jet Black iPhone 7 or 7 Plus models only with 128GB and 256GB of storage capacities.

Audio prowess

Apple's iPhone 7 and 7 Plus are the first iPhones to feature a stereo speaker system comprising of two stereos at the top and two at the bottom. The stereo system delivers sounds twice as loud as the speakers in iPhone 6s. Apple will be shipping the new iPhones with EarPods with Lightning connectors but will also include a 3.5 mm headphone jack adapter just in case you love your existing 3.5mm headphones too much to give up on them.

In a bid to go wireless, Apple also introduced AirPods- a pair of wireless earbuds offering brilliant music quality and ease of usage. The AirPods will feature eight hours of battery life and can be recharged by storing them in a tiny case which can easily pe kept in your pocket while you're travelling. Sadly, the AirPods wont be shipping in-the-box but will be available to purchase separately from the end of next month.


Apple's iPhone 7 Plus is the first iPhone ever to feature a two-camera setup on its back. Two 12-MP wide-angle and Telephoto cameras combine well to super-zoom images and to bring in clarity and crispness never seen before in iPhone photos. Featuring optical image stabilisation, the cameras can zoom up to 10X and if you activate the 'Portrait' mode, they can rearrange a picture to make it appear like a 3D image with near and far objects clearly defined and blurred to enhance focus on near objects.

Apple iPhone 7 features a single 12-MP rear camera with optical image stabilisation, four True Tone LED flashes, wide colour capturing capability, Auto HDR and noise reduction to let you get the best results out of every shpot without having to resort to editing tools and apps.

The front FaceTime HD cameras in both phones come with 7-MP resolutions and feature ƒ/2.2 apertures, wide colour capture, Auto HDR and Full HD video recording capabilities.


While some rumours claimed that Apple may introduce revolutionary batteries which will last several days on a single charge, Apple were more realistic today and announced that the batteries in iPhone 7 and 7 Plus will offer up to 2 hours longer and one hour longer battery lives compared to iPhone 6s and 6s Plus respectively.

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