Priced at £359 in the UK, Axon 7 costs as much as iPhone SE but will struggle to compete with the recently-launched OnePlus 3 which costs £309 at present. However, the phone is still competitively priced considering its rich line of specifications and features, making it capable enough to compete with premium phones in terms of performance and looks.
ZTE Axon 7: Specs, price and release date
ZTE Axon 7's 5.5-inch display features a Quad HD resolution of 2,560 x 1,440 pixels and is an AMOLED one, making itself compatible with Google's recently-launched Daydream VR software. It is also protected by the best in class 2.5D curved Gorilla Glass 4 screen which offers enhanced protection to the hi-res display.
On the inside, Axon 7 features an industry-leading Qualcomm Snapdragon 820 processor which will work with 4GB of RAM to deliver the best performance a smartphone can offer. Compared to ZTE Axon's internal storage of 32GB, the Axon 7 features an inbuilt storage of 64GB and if it's not enough, you can also use the MicroSD slot to add up to 128GB of additional data.
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The main camera is a 20MP one and features optical image stabilization and a f/1.8 aperture while the front cam is an 8MP one and is capable of shooting videos in 4K as well as slow motion videos in 720p resolution. The phone comes with Android 6.0 Marshmallow OS and its list of features include an impressive 3,250 mAh battery, Qualcomm's Quick Charge 3.0 technology, a USB Type-C port for faster charging and data transfers, two dedicated Audio chips and support for Dolby Atmos Surround Sound audio quality.
“ZTE is excited to celebrate the debut of AXON 7 in Europe, and today marks the global roll-out of our latest flagship smartphone. With AXON 7’s unbeatable combination of an eye catching design, top-of-the-line specs and an affordable price, we’re positive about demand for AXON 7 in Europe,” said Jacky Zhang, CEO of EMEA and APAC, ZTE Mobile Devices.
You can pre-order the Axon 7 today at Amazon.co.uk but stocks will be available starting July 28 in Gold colour variant only.