While getting to chat with firms that offer you products and services is a great idea, especially when your products need regular maintenance, receiving unsolicited messages on a chat platform from a large number of companies can be equally bothersome.
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Even though Facebook Messenger will continue to run as a private messaging service, the new bots will let you use the platform to buy products, interact with companies and search for a range of offers. At the same time, if such companies feel that you haven't bought their products in a while or you aren't interacting with them regularly enough, they will be able to send you messages which will highlight new deals and products on offer.
However, only those companies with whom you have interacted before or bought products from will be able to send you sponsored messages. You will also have the ability to block sponsored messages sent by specific firms. These rules have been added by Facebook to ensure existing users do not leave the service because of bothersome messages sent by companies.
This isn't the first time that Facebook has attempted to bring its users and companies together. Late last year, Facebook entered the e-commerce business to let you follow businesses on their Facebook pages and buy products directly from there without getting redirected.
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"We're looking to give people an easier way to find products that will be interesting to them on mobile, make shopping easier and help businesses drive sales," said Emma Rodgers, head of product marketing for commerce at Facebook.
To begin searching for products, you won't have to type in names of companies on the search bar. Instead, there will be a dedicated section on Facebook which will take you to a new page where you can browse through products offered by a large number of companies.