iPhone and Macbook sales send Apple's profits soaring
Surprisingly, the 8GB Apple iPhone 5c sold more than Samsung Galaxy S6 Edge and the 32GB Samsung Galaxy S5. The 32GB Samsung Galaxy S6 was the only saving grace for Samsung, being the only Samsung device in the top seven.
Apple iPhone 6 Plus and Samsung Galaxy S6 Edge
However, Samsung won the game when it came to phablets. The Galaxy Note 4, released in October of 2014, featured in the list of the best-selling phones where Apple's iPhone 6 Plus or iPhone 6s Plus didn't feature at all. Samsung must be rueing the fact that it didn't launch the Galaxy Note 5 in the UK earlier this year, for the story would have been quite different in terms of rankings.
Apple to crash MWC party in March with iPhone 6c and Apple Watch 2
In terms of the most popular phones sold during Christmas, Apple outstripped the competition yet again with the 16GB iPhone 6s topping the charts. The latest flagship by Apple was followed by its older cousins, the 16GB iPhone 6 and the 16GB iPhone 5s. The 32GB Samsung Galaxy S6 was again the fifth most popular handset during Christmas, followed by the 64GB iPhone 6, the 32GB Galaxy S6 and the Galaxy Note 4 phablet. Surprisingly, the not-so-popular 16GB Galaxy Note 5 finished tenth in the list.
The 'Peculiar Queue' outside the O2 store in Westfield White City on iPhone 6s release date
Apple earned $11.1 billion (£7.45 billion) in profit and $51.5 billion (£33.65 billion) worth overall revenues from sales and services in the three-month period ending September 26, going with its rocketing growth cycle over the years.
Apple sold 7 million watches this year; more than the sum of all others!
“Fiscal 2015 was Apple’s most successful year ever, with revenue growing 28% to nearly $234 billion. This continued success is the result of our commitment to making the best, most innovative products on earth, and it’s a testament to the tremendous execution by our teams. We are heading into the holidays with our strongest product line-up yet, including iPhone 6s and iPhone 6s Plus, Apple Watch with an expanded line-up of cases and bands, the new iPad Pro and the all-new Apple TV which begins shipping this week,” said Tim Cook.
All aboard the Apple 6s cart!
Apple is equally bullish about the first quarter of fiscal 2016 which will cover October to December. Cupertino estimates revenues of up to $77.5 billion (£50.64 billion), operating expenses of up to $6.4 billion (£4.18 billion) and a gross margin of 40 per cent.
“Apple’s authority in the UK mobile market is unrivalled. It’s the only manufacturer that can still attract queues days ahead of its major launches. It even makes Samsung look like a perennial underachiever. Interestingly, Apple isn't actually doing anything particularly groundbreaking. Mobile payment technology existed before Apple Pay, voice recognition before Siri and Force Touch before 3D Touch," says Rob Kerr, mobiles expert at uSwitch.com.