We've toured LG's booth and taken lots of photos of its latest smartphones, including its new L-Series designer range.
Where the quad-core Optimus 4X HD is LG's flagship device (full hands-on here), LG has confirmed that the three-phone L-series will be its core push in 2012, all three priced at the mid-tier where LG is most focused.
Below is the L7:
The L7 comes in at the high-end of the L-Series, a well-built but lightweight plastic phone with a five-megapixel camera and LG's new squared design – taking cues from its Prada collaboration – and metallic accents. Its 1GHz processor is a modest dual-core to the four-core chip powering its bigger bro, but it does pack NFC for contactless payments and other touch-free transactions. It will launch on Ice Cream Sandwich in late April, and will be available free on £20 per month contracts.
Down a rung is the mid-range L5, an 800MHz-packing Ice Cream Sandwich phone with the same squared design, metallic accents but a four-inch touch-screen. Like the L7, it supports NFC. There's also a 3.15-megapixel camera, which isn't mindblowing but perfectly sufficient, particularly when you consider this good looking device will be available for free on a £15 per month contract.
And the L3:
An even more compact designer phone featuring a rich, sharp screen and thin, ultra-light body. Even this phone pitched at the entry-level feels reasonably solid considering its lightweight build. The L3 will launch at sub £90 on prepay, putting it head to head with good 'uns like the Orange San Francisco II.
On another note, we heard that neither the LG Optimus 3D Max nor Optimus Vu wascoming to the UK. So this is the 3D goody we're missing out on – and there's more where that came from in our full hands-on of the Optimus Vu.
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