Nokia launches the Asha phone range

Nokia has always performed strongly at the lower end of the market and with the launch of the Asha range of smartphones, that position should be boosted futher.

These aren't Windows Phones, before you get too excited. All of the Asha phones (derived from the Hindi for 'hope') use the Symbian 40 platform, with the intention of offering reasonable feature sets for a more modest outlay. At least some of these handsets are likely to be on sale in the UK at some point, but the main focus for this particular set of smartphones are emerging markets, where price is paramount.

Kicking off the range is Asha 303, which does have a more premium look, as well as a 2.6-inch capacitive touch-screen and QWERTY keypad. There's also a 1GHz processor, 3G and Wi-Fi connectivity, easy access to email, social networks and messages from the home screen, the Nokia browser for net access and some pre-installed goodies, including Angry Birds Lite, Facebook Chat, WhatsApp messaging and the latest release of Nokia Maps for Series 40. It's expected to sell for 115 before the year is out.

Also launched is the Nokia Asha 300, a a touch-screen device with a keypad, as well as a 1GHz processor, 3G connectivity and like the 303, an optimised Nokia browser, easy access to messages and networks plus Angry Birds pre-installed. There's also a five-megapixel camera, a music player, FM radio, Bluetooth connectivity and the ability to handle memory cards up to 32GB. 85 is the price.

The Nokia Asha 200 is Nokia's latest dual-SIM phone, featuring integrated social networking, email and IM, adding RenRen, Orkut and Flickr support. The Asha 200 also supports 32GB memory cards and has a battery offering up to 52 hours of music playback. Impressive. 60 is the likely price.

Finally, the Nokia Asha 201 is the single SIM version of the Nokia Asha 200, geared towards music and social networking, with a 'high performing loudspeaker' (great for annoying commuters no doubt), enhanced stereo FM radio and ringtone tuning. It also supports up to 32GB memory cards and has that 52 hours of music playback time. You also get supprt for push email as well as the WhatsApp messaging app too. 60 is the price, with this model landing in early 2012.

Written by Mobile Choice
Mobile Choice

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