Apple war on Palm hots up

One of the highlights of the new Palm Pre mobile phone is that it features an in-built facility to sync to iTunes. It now appears that Apple has recognised that fact and is none too happy with the idea, especially as both the Pre and the 3G S are out and about and competing, head to head. According to the Daring Fireball website, Apple is threatening to change the sync arrangements as a note in its 'About unsupported third-party digital media players' document reveals.


In a statement, the company said that, "Apple does not provide support for, or test for compatibility with, non-Apple digital media players and, because software changes over time, newer versions of Apple's iTunes software may no longer provide syncing functionality with non-Apple digital media players."


This might be tough to accomplish for Apple as the Pre acts as an iPod when syncing. Hence, Apple will have to do something fairly drastic to shut out the Palm Pre. Of course, many other, non-Palm, devices will also suffer from such a move. Will the Palm war bring bad PR to Apple in the log run?


Click to read the Daring Fireball story



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