A recent fake report which said that Steve Jobs had suffered a heart attack lead to a sudden slump in Apple's shares by 9%.
The large shift in share price illustrates just how important the market sees Steve Jobs' position in the Apple corporation. Some observers, in fact, say that Apple is Jobs.
The report appeared on CNN's iReport site - an area that receives reports from members of the public. As soon as the foundation for any health scare was found to be false, the story was pulled and CNN said that, "The fraudulent content was removed from the site and the user's account was disabled."
A stupid prank? There may have been other reasons for the report, however. According to the Digital Trends website, Vnunet has reported that the Securities and Exchange Commission is investigating to see if the report was an attempt at stock manipulation.
Click to read the Digital Trends story