The eighth of Nokia's flagship stores opened in Regent Street last weekend. Nokia's new London store is divided into three intuitive zones. The ‘Product Zone' is where Nokia's latest devices can be found, while the ‘Solutions Zone' provides the opportunity to see the complete mobile experience, from music to video, navigation to the internet and gaming to mobile office capabilities. Finally the ‘Solutions Zone' is where customers can be assisted in setting up their new device, and where they can look at service provider options while trying out any new mobile enhancements. There is also a unique lounge area where Nokia's luxury line, Vertu, is showcased.
All the devices on display are connected to the internet and paired with supporting products such as stereo speakers, headsets, LCD screens, photo printers and laptops, demonstrating the capabilities of each device.