BLOG: Samsung leading the way at MWC

Well it's the first day of MWC and already I'm zonked. Nokia, HTC and Samsung held back-to-back press conferences this morning, using their platforms to announce the latest and greatest we can expect in the coming months. 


I was privy to a one to one with UK Samsung Vice President Mark Mitchinson, so got the lowdown on Samsung's three-pronged attack, the occo Ultra Edition, Omnia HD and "Beat Edition" music phones:


Having already seen the Samsung Tocco Ultra Edition last month, we were keen to get to grips with the sparkling Omnia HD. Sporting the largest AMOLED screen around at 3.7 inches with high-def resolution, the phone can record video in HD, as well as play content on an HD TV via DLNA technology, meaning there's no need for any leads and wires. 


The handset is also fitted with an eight-megapixel camera, while web surfers will be delighted to see the device is not only capable of HSDPA speeds of up to 7.2Mbps, but also HSUPA speeds of up to 5.76Mbps, which allows users to upload content at around 10 seconds for a 4MB MP3 song, or a 40MB movie in one minute. Also of note - whereas the original Omnia operated on Windows Mobile, this slimline beauty is a Symbian handset.


Samsung's "Beat Edition" phones come in two varieties. The Beat DJ is completely operated by touch-screen, while the Samsung Beat DISC also features a traditional slide-out keyboard. Both phones come with excellent audio technology embedded, thanks to Samsung's old stalwarts, Bang & Olufsen.  However, what really got us excited were the disc jockey credentials of the Beat DJ.  As you play your tracks, a virtual disc spins on the 2.8-inch AMOLED display. You can then add your own voice or sound effects and, best of all, scratch the disc for your very own club anthems. Theoretically anyway. Granted it's probably aimed at a younger audience than yours truly, but that didn't stop us "mixing it up".


Both "Beat Editions"and the Samsung Omnia HD will be available from Q2.

Written by Mobile Choice
Mobile Choice

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